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MICROSOFT RETAIL

STORE OPENINGS

75-TIME RETAIL CHAMPS

As Microsoft’s retail agency of record, we opened the majority of their brick and mortar locations, launching their stores in 75 markets worldwide. Ensuring each opening was completely unique, we produced a wide array of retail launch events – from headline-worthy concerts with artists like Demi Lovato and Kelly Clarkson, to 16 custom-built pop-ups for the massive Windows 10 launch.

Most recently, we hopped across the pond to London to produce the opening of Microsoft’s first-ever physical retail store in the UK.